Strawberry Fields is the premier natural food store in East Central Illinois, serving our community since 1974. We offer an astounding variety of organic produce, vitamins, supplements and natural body care products as well as an in-house bakery, coffee bar and catering services.

Strawberry Fields is conveniently located at 306 W. Springfield Avenue in downtown Urbana, Illinois. Please refer to Map/Hours for details on our exact location as well as our hours.

For extra savings, you’ll want to check out our “Specials” section for our monthly featured sale items throughout the store.

Looking for information on events in our store? Have a question? Contact us! we're glad to help.


As a special service to our customers, Strawberry Fields features an On-Site Nutritionist, Susan Kundrat, MS, RD, LD. Be sure to visit Susan’s website at www.eatnmove.com. For an appointment, please call her at (217) 239-0921.